Complete, reliable and modern iGaming Platform for your operations.



SB Software is a complete betting services platform.

It all started in 2011 when passion for sports and for new technologies raised the idea of joining them within one project. Our main goal is to provide a stable software as well as caring for a continuous development and innovations while following ongoing market changes. Since the very beginning, we have been collaborating only with companies holding all the licenses required for running a betting services business.

As a trustwhorthy partner, we have the gaming license in Malta and a GLI-19 certificate. Our clients are based in Europe, Asia and Africa.


All-in-one solution for bookmakers

SB Betting is a multiplatform solution based on multichannel marketing, dedicated to a complete betting services offer management. SB Betting Software functionalities have been created on the basis of our own know-how (related to running an original sportsbook), and thanks to close cooperation with customers from around the world. All products that we offer, they have been integrated within one administration panel (Admin Console), what thereby ensures high work ergonomics.

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SB Betting Software is a multiplatform sportsbook available for desktop, mobile and native (Android, iOS) version. Thanks to a number of various integrations, we offer prematch and live betting services, video services, virtual sports, online casino integrations, and a wide spectrum of tools enabling you to make your offer more attractive, i.e. personalizing special offers, extensive bonus or affiliate system management.

Admin Console

Admin Console is a universal tool with a wide spectrum of functionalities for online and retail betting services, risk monitoring, statistics and reports, customer management, segmentation, messaging, and also for special offers management. Admin Console also includes CMS module what enables website content management.


Our retail betting platform has been created on the basis of close cooperation with our customers. As a result, it is an organic product, concentrating opinions and experiences of thousands of cashiers accross the world. Other than software for cashiers, we specialize in terminals (Self Service Betting Terminals).

Nowadays, our retail application is used in over 10 000 ground shops.


Lotto system has been designed for the benefit of users. Beyond predefined lottery rules, this module enables own game creation, based on the range of implemented tools and settings. This has been integrated with our platform (via Admin Console), and that is why, it is possible to manage your full offer in a unified and an effective way.

Virtual Sports

SB Betting Software can prepare virtual sports integration of all main providers: Betradar, GoldenRace, Kiron, Globalbet and Inspired. The entire integration system provides access to more than 30 virtual sports, delivering thousands of events on a daily basis. Those events guarantee lots of fun in between regular betting services.


Our software offers a wide range of integrations with external service providers, starting with product feeds, virtual sports integrations, wallet and walletless integrations, but also registration process verification. In addition, having access to our API enables to create self-dedicated solutions.

Our Clients

Our clients are based in Europe, Asia and Africa.

Do you have any questions? Contact Us!

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